At BUILD IT, we pride ourselves on creating truly immersive environments that draw people in and tell your company’s story – which is all made possible through interior design. Our team will help you conceptualize an aesthetic that feels truly authentic to your brand, adhering to any design guidelines you may have, or helping you to shape them from scratch. Let’s bring your space to life.
What does an interior designer do?
Interior design is the art of transforming a space through countless functional and aesthetic considerations. But before any of that can happen, they need to understand and interpret a client’s vision. That means sitting down with you, exploring numerous creative directions and eventually landing on an overarching design system that aligns with the desired style + logistical necessities of your operation. Our interior design and build team use a number of tools to achieve this, including mood boards, textural samples, 3D renderings, AutoCAD drawings, and anything else that will help bridge the gap between design vision and functional reality.
Of course, it’s not just about making the place look pretty. Interior design and build has as much to do with the psychology and behaviour of people as it does the specific visual elements that are placed inside – so it’s imperative that designers possess a strong understanding of architectural considerations and functional design.
Interior design and build for branded environments.
This is where the BUILD IT team shines. Having worked with hundreds of clients including some of the biggest retail + hospitality brands in the world, we know exactly what it takes to create environments that consumers can’t ignore.
Our interior design and build team are highly adept at translating brand guidelines and corporate values into physical spaces that feel like a natural extension of your company’s mission. We know how much consistency matters – especially for franchised companies that operate across different cities and countries, requiring unique geographic + cultural considerations for each. Whether you’re an established multinational company, or a local entrepreneur opening up your first shop, our interior design services will help capture your brand’s true spirit.
Interior design vs. interior decorating – and how BUILD IT does both.
Although these two terms are often used interchangeably, there are distinct differences between interior design and interior decorating. Interior decorating is, as the name implies, focused primarily on physical fixtures that complement a space. Things like furniture, art, and accent pieces are the name of the game, along with the specific colours, textures, patterns and palettes that will bring the space together.
Interior design, while directly influencing these same decisions, tends to factor in a number of higher-level considerations that are more closely tied to the functional architecture of a space. Factors like acoustics, lighting, spatial layout and safety considerations lay the groundwork for the final decorating decisions. For this reason, interior designers must possess a high degree of structural knowledge and work closely with architects + engineers to understand the limitations and opportunities each space presents.
Obviously, a close collaborative relationship between decorator and designer is needed to make a space great – and BUILD IT’s approach unites both disciplines under one team. Instead of outsourcing important design decisions, we’re able to work directly with our clients to land on the right vision and bring your space to life more efficiently, and affordably.